Friday, 3 November 2023 | 14:30 - 15:00
Virtual advertising in live sport – in future personalized by viewer?
Lukas Gysin is the founder and managing partner at smartGAP GmbH, Zurich, a consultancy boutique for Startups and Corporates. Lukas has also founded uniqFEED AG (ETH Zurich spin-off), a leading provider of software-based virtual sports advertising solutions in Zurich/Switzerland, New York/USA and Hannover/Germany.
Lukas, father of 4 children, is a Swiss Certified Public Accountant (CPA), has a MBA of the University of Rochester, USA and holds an EMBA of the University of Berne, Switzerland. Lukas started his professional career in 1999 in the audit & advisory department of PricewaterhouseCoopers (pwc). He also worked as an Associate Director for UBS in Business Banking before serving seven years as CFO and Board Secretary in various companies and industries.